Photography & Video Production

Shot, edited and produced in-house, not outsourced

Photography & Video Production covers shoots, editing and post-production for campaigns, social and brand content – produced by our own team, so creative stays connected to strategy.

Photography & Video Production is often treated as an afterthought.

That’s where things start to fall apart.

  • Creative production outsourced to a separate agency
  • Stock photography that looks like everyone else’s
  • Video content produced with no link back to campaign goals
  • Long turnaround times between brief and finished asset

It should be built properly, as part of a connected system.

What good photography & video production should look like

  • Photography and video shot specifically for your brand
  • Production connected directly to campaign and content strategy
  • Faster turnaround, since production sits with the same team
  • Assets that work across web, social and paid channels
photos-and-videos-feature

Our approach


What’s included


What’s included in photography & video production

In-house photography and video shoots
Shoots planned and produced by our own team, not outsourced.
Editing and post-production
Full editing and post-production handled in-house.
Campaign and social content creation
Content created specifically for the channels and campaigns it will run in.
Brand and product content
Ongoing brand and product content, not just one-off campaign assets.

From strategy to delivery


  1. Discovery and campaign strategy
  2. Content and creative production
  3. Channel setup and launch
  4. Campaign management
  5. Measurement and reporting
  6. Continuous optimisation
01.
Defining goals, audience and what success looks like.
team-collaboration
Work: ID Digital Agency

Yes our own! Sometimes you need to show off your skills on your own.

View project

Frequently asked questions

About Photography & Video Production

What's included in Marketing, Content & Creative Production?

Marketing, Content & Creative Production covers paid media, social media, email marketing, content marketing and copywriting, in-house photography and video production, and conversion rate optimisation — delivered as one connected team.

Do you shoot on location, or only in a studio?

Both, depending on the brief — location shoots suit authentic brand storytelling, while studio setups suit controlled product photography.

Can video content be produced for both social media and website use from the same shoot?

Yes — a single production day is often planned to capture assets usable across social media, website and campaign needs simultaneously.

How far in advance should a photography or video shoot be booked?

Enough lead time to plan the brief, location and any talent involved properly — rushed shoots generally produce less usable, less consistent content.

Does in-house production cost more than outsourcing to a production house?

Often less over time, since there's no separate briefing overhead or scheduling dependency — turnaround is faster and revisions don't require re-engaging an external vendor.

Can photography be produced specifically for paid advertising campaigns?

Yes — creative for paid media is a common production output, tailored to specific platform formats and requirements.

Does video production include editing and post-production?

Yes — editing, colour grading and post-production are handled by the same in-house team, keeping style consistent across every finished piece.

Can product photography be produced for an ecommerce catalogue?

Yes — product photography for ecommerce catalogues is a common production need, shot to a consistent style across an entire range.

How is brand consistency maintained across different shoots over time?

Through adherence to documented visual identity guidelines, so photography style stays recognisable regardless of when or where it's shot.

Can existing footage or photography be repurposed rather than reshot?

Often yes — existing assets are reviewed first to see what's still usable before recommending a new shoot, avoiding unnecessary production cost.

Does photography and video production include content for email campaigns?

Yes — visual assets are commonly produced to support email marketing as well as social and web use.

Not sure if photography & video production is the right place to start? We’ll help you work out what matters most first.