Ensombl
The brief
Ensombl, formerly known as XY Advisers, sought to rebrand and revamp their platform to better reflect their mission of fostering collaboration and innovation within the financial advisory community. They needed a new name, brand identity, website, and marketing microsite to showcase their platform's features, host a comprehensive podcast library, and attract top talent to their community.
The outcome
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After extensive workshops and research, we rebranded the platform as Ensombl, emphasising collaboration and talent. The new brand identity exudes sophistication and elegance, with subtle references to music ensemble, symbolising harmony and unity within the community.
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The website was meticulously designed to highlight Ensombl's features, attracting existing and potential members while promoting the brand's values and vision.
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Ensombl's rebranding efforts have been highly successful, leading to rapid growth and expansion into new markets such as South Africa. With plans to further expand into the UK, Europe, and the USA, Ensombl is poised to become a global leader in fostering collaboration and innovation within the financial advisory industry.
Ensombl
Desktop & mobile experiences
Feature showcase
The Ensombl Brand
Sophisticated, elegant, and stylish, with a subtle twist reflecting technical expertise. The brand exudes sophistication and appeals to intellectuals, embodying Ensombl's commitment to bringing bright talent together.
Feature showcase
The Ensombl Website and Marketing Microsite
Built on WordPress with Elementor, the website offers a secure and easy-to-manage platform for marketing. It facilitates growth, podcast publishing, and direct connections into the community platform, providing a seamless user experience for members and potential joiners.
The Ensombl Brand
Big, bold, classy
Feature showcase
Talent Hub
With 1 in 4 financial advisers in Australia on the platform, the Talent Hub offers attractive career opportunities through job postings. The exceptional talent pool makes it easy to connect candidates with companies, fostering professional growth and development within the financial advisory community.
The details
"At ID Digital, we believe in the power of transformation through strategic branding and innovative digital solutions. Ensombl's success story reflects our commitment to creating impactful experiences that bring communities together and drive growth." - Jay, Strategy Director
Ensombl's rebranding journey aimed to enhance awareness and cohesion among financial advisers in Australia. ID Digital was tasked with creating a new name, brand, style guide, website, and advertising microsite, with a focus on showcasing platform features, providing access to career opportunities, and highlighting upcoming features.
The Ensombl Brand:
The Ensombl brand embodies sophistication, elegance, and technical expertise, with subtle references to music ensemble. The name reflects the coming together of bright talent to collaborate, share advice, and strengthen the financial advisory profession. The brand's sophisticated design appeals to intellectuals, fostering a sense of community and trust among members.
The Ensombl Website and Marketing Microsite:
Built on WordPress with Elementor, the Ensombl website offers a secure and easy-to-manage platform for marketing. It showcases platform features, provides access to a comprehensive podcast library, and highlights upcoming features. The marketing microsite facilitates growth, podcast publishing, and direct connections into the community platform, offering a seamless user experience for members and potential joiners.
Talent Hub:
Ensombl's Talent Hub offers attractive career opportunities through job postings, leveraging the platform's exceptional talent pool. With 1 in 4 financial advisers in Australia on the platform, the Talent Hub connects candidates with companies, fostering professional growth and development within the financial advisory community.
Conclusion and Invitation:
Ensombl's rebranding success reflects our commitment to creating impactful experiences that bring communities together and drive growth. If you're looking to transform your brand and enhance community engagement, we invite you to get in touch with us. Together, we can create tailored solutions that elevate your brand and drive meaningful connections within your community.
Diggers Australia
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