RATE CARD 2026-2027
Pricing that's honest by design.
Locked-in rates for our most valued clients. Competitive, transparent, and built around what actually moves the needle - not just hours on a timesheet.
Who we are
Your business deserves digital that actually works.
For 25 years, ID Digital Agency has been Melbourne's most experienced digital partner - building websites, apps, platforms and marketing systems that work as one connected ecosystem. We don't outsource, never hand off, and never stop being curious.
We work with start-ups to enterprise, government bodies to growth-focused businesses - all with the same senior team, the same obsessive attention to detail, and the same commitment to long-term outcomes.
By the numbers
25
Years building connected digital experiences
600k+
Australians reached through our platforms daily
100%
In-house team — no offshore, no contractors
10+ yr
Average relationship with our longest clients
What we do
Digital strategy and brand foundations
Clear, practical digital strategy that guides platform structure, experience design and technology decisions. Focused on reducing risk, improving focus and aligning digital investment to business goals.
Digital platforms, websites & apps
Website design, web development and ecommerce platforms built for clarity, usability and conversion. Designed to scale, integrate with core systems and perform reliably over time.
CRM, automation and integrations
Integrated systems that connect websites, platforms and data. Designed to streamline operations, improve visibility and support scalable growth across digital channels.
SEO, optimisation and digital performance
Search engine optimisation, content and ongoing optimisation focused on visibility, efficiency and measurable outcomes. Supporting sustained growth by attracting the right audiences and improving platform performance.
How we price
One rate structure.
Zero surprises.
Every member of our team has a minimum of 5 years' experience. No offshore. No contractors. No juniors.
When you work with ID Digital, you're paying for quality, fast turnaround, premium service and loyalty, and we deliver all four. Every time.
Monthly hour allocations for ongoing support, strategy and delivery. The longer the commitment, the better the rate - and the deeper the relationship.
Best value
Big ambitions, clearly delivered.
Projects
From brand-new digital platforms to complex system integrations, our project work spans the full scope of what modern organisations need to compete online. Whether you're rebuilding an ageing website, launching a new product, migrating platforms or connecting your digital ecosystem for the first time, we've done it at scale, and we know how to get it done properly.
Every project starts with discovery: unpacking your business, your audience and your current systems before a single pixel gets designed or a line of code gets written. That foundation is what separates a project that delivers from one that just gets delivered.
Project Discovery
Not sure where to start? Discovery is a standalone engagement that defines scope, surfaces constraints and aligns your team before any build begins. The best investment you can make before a big project.
Fixed Price Projects
Defined scope, defined cost, no surprises. Ideal when you know what you need and want full budget certainty from day one through to launch.
Flexible Price Projects
For projects where the scope needs room to evolve. We work on a time-and-materials basis until requirements are clear - at which point the project can move to a fixed price structure.
Long-term commitment
Low monthly usage
Lite (30 hours / month)
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6 months: $7.8k/mo (save $440)
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12 months: $7.6k/mo (save $660)
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24 months: $7.5k/mo (save $770)
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48 months: $6.9k/mo (save $1.3k)
Most popular option
Standard (60 hours / month)
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6 months: $15.2k/mo (save $820)
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12 months: $14.6k/mo (save $1.3k)
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24 months: $14k/mo (save $1.9k)
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48 months: $13k/mo (save $3k)
Dedicated team
Heavy (120 hours / month)
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6 months: $29.5k/mo (save $1.5k)
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12 months: $26.2k/mo (save $4.8k)
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24 months: $25.5k/mo (save $5.5k)
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48 months: $24.2k/mo (save $6.8k)
Short-term commitment
5 hours
$1,350
Was $1,375
Expires in 6 months
10 hours
$2,550
Was $2,750
Expires in 6 months
15 hours
$3,750
Was $4,125
Expires in 6 months
20 hours
$5,000
Was $5,500
Expires in 6 months
40 hours
$9,800
Was $11,000
Expires in 6 months
80 hours
$19,200
Was $22,000
Expires in 6 months
Be found & convert online
Budget
Creative & low cost
30 hours at $7.2k/month
Was $8.2k/month
Use existing assets to create on-brand campaigns targeting your market. 3–5 image/video posts per month
Standard
Organised
60 hours at $13.8k/month
Was $16.5k/month
Goal-driven campaigns pushed to your target market. One full day shoot per month. 1 day photoshoot · 7–10 posts/month
Big impact
Content abundance
120 hours at $26.4k/month
Was $33k/month
Full campaign management, commentary responses, and 2 days of planned shooting per month. 3 days shoot · 15–20 posts/month
Get the message out
<2,500 subs
$68/month
Weekly campaigns
<5,000 subs
$137/month
Weekly campaigns
<15,000 subs
$286/month
Weekly campaigns
<25,000 subs
$413/month
Weekly campaigns
<50,000 subs
$631/month
Weekly campaigns
<50,000 subs
$POA
Weekly campaigns
One-off/ad-hoc sends
Per email address: 0.075c
Per campaign send: $20
Example: 100 recipients × $0.075 = $7.50 + $20 campaign fee = $27.50 total
Why the recent rate increase? Stricter global compliance requirements (GDPR, Australia's Spam Act updates, DMARC/DKIM enforcement) now demand significantly more computing power per send.
On-demand & platform support
Platform support, incident response, performance reporting and change management - all under a structured agreement with defined response times, accountability and transparency.
Covers
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Performance metrics
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Response time SLAs
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QA & testing
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Reporting & docs
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Data protection
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Change management
Typical Usage
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Small business: 10-15 hrs/month
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Enterprise: 40-50 hrs/month
Typical Usage
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Priced per engagement based on inclusions required
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Monthly time usage reports included
- Contact us to discuss your platform needs
The ID Digital Agency difference
You pay for quality.
We deliver loyalty.
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Senior team. Full stop: Every person on your project has a minimum of 5 years' hands-on experience.
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100% in-house. Always: We never outsource. Your IP stays internal, your timelines are ours to control, and you'll never be waiting on a third party in a different timezone to unblock your project.
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Turnaround times that don't need explaining: When you're VIP, you're not in a queue.
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Relationships over transactions: Our longest clients have been with us for over a decade. That's not luck — it's what happens when your agency genuinely understands your business, cares about outcomes, and grows alongside you.