RATE CARD 2026-2027

Pricing that's honest by design.

Locked-in rates for our most valued clients. Competitive, transparent, and built around what actually moves the needle - not just hours on a timesheet.

Who we are

Your business deserves digital that actually works.

 

For 25 years, ID Digital Agency has been Melbourne's most experienced digital partner - building websites, apps, platforms and marketing systems that work as one connected ecosystem. We don't outsource, never hand off, and never stop being curious.

We work with start-ups to enterprise, government bodies to growth-focused businesses - all with the same senior team, the same obsessive attention to detail, and the same commitment to long-term outcomes.

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By the numbers


25

Years building connected digital experiences

600k+

Australians reached through our platforms daily

100%

In-house team — no offshore, no contractors

10+ yr

Average relationship with our longest clients

How we price


One rate structure.
Zero surprises.

Every member of our team has a minimum of 5 years' experience. No offshore. No contractors. No juniors.

When you work with ID Digital, you're paying for quality, fast turnaround, premium service and loyalty, and we deliver all four. Every time.

Projects
Fixed or flexible price engagements with clearly defined scope, deliverables and timeline. Ideal for specific builds where you want cost certainty.
Retainers

Monthly hour allocations for ongoing support, strategy and delivery. The longer the commitment, the better the rate - and the deeper the relationship.

Best value

Time Blocks
Pre-purchased hour blocks for flexibility. Upfront payment means better rates and zero admin overhead. Expires in 6 months.
SLA
Service Level Agreements for ongoing platform support, incident response, reporting and change management. Small business to enterprise.
Broadcast Email Platform
A powerful broadcast platform with a drag-and-drop editor, flexible layouts, ready-made templates, subscriber management and full domain authentication built in.

Big ambitions, clearly delivered.


Projects

From brand-new digital platforms to complex system integrations, our project work spans the full scope of what modern organisations need to compete online. Whether you're rebuilding an ageing website, launching a new product, migrating platforms or connecting your digital ecosystem for the first time, we've done it at scale, and we know how to get it done properly.

Every project starts with discovery: unpacking your business, your audience and your current systems before a single pixel gets designed or a line of code gets written. That foundation is what separates a project that delivers from one that just gets delivered.

Project Discovery

Not sure where to start? Discovery is a standalone engagement that defines scope, surfaces constraints and aligns your team before any build begins. The best investment you can make before a big project.

Fixed Price Projects

Defined scope, defined cost, no surprises. Ideal when you know what you need and want full budget certainty from day one through to launch.

Flexible Price Projects

For projects where the scope needs room to evolve. We work on a time-and-materials basis until requirements are clear - at which point the project can move to a fixed price structure.

Long-term commitment


Retainers
Low monthly usage

Lite (30 hours / month)

 

  • 6 months: $7.8k/mo (save $440)

  • 12 months: $7.6k/mo (save $660)

  • 24 months: $7.5k/mo (save $770)

  • 48 months: $6.9k/mo (save $1.3k)

Most popular option

Standard (60 hours / month)

 

  • 6 months: $15.2k/mo (save $820)

  • 12 months: $14.6k/mo (save $1.3k)

  • 24 months: $14k/mo (save $1.9k)

  • 48 months: $13k/mo (save $3k)

Dedicated team

Heavy (120 hours / month)

 

  • 6 months: $29.5k/mo (save $1.5k)

  • 12 months: $26.2k/mo (save $4.8k)

  • 24 months: $25.5k/mo (save $5.5k)

  • 48 months: $24.2k/mo (save $6.8k)

Short-term commitment


Time Blocks
5 hours

$1,350
Was $1,375

Expires in 6 months

10 hours

$2,550
Was $2,750

Expires in 6 months

15 hours

$3,750
Was $4,125

Expires in 6 months

20 hours

$5,000
Was $5,500

Expires in 6 months

40 hours

$9,800 
Was $11,000

Expires in 6 months

80 hours

$19,200
Was $22,000

Expires in 6 months

Be found & convert online


Social & Search
Budget

Creative & low cost

30 hours at $7.2k/month

Was $8.2k/month

Use existing assets to create on-brand campaigns targeting your market. 3–5 image/video posts per month

Standard

Organised

60 hours at $13.8k/month

Was $16.5k/month

Goal-driven campaigns pushed to your target market. One full day shoot per month. 1 day photoshoot · 7–10 posts/month

Big impact

Content abundance

120 hours at $26.4k/month

Was $33k/month

Full campaign management, commentary responses, and 2 days of planned shooting per month. 3 days shoot · 15–20 posts/month

Get the message out


Broadcast Email Platform
<2,500 subs

$68/month

Weekly campaigns

<5,000 subs

$137/month

Weekly campaigns

<15,000 subs

$286/month

Weekly campaigns

<25,000 subs

$413/month

Weekly campaigns

<50,000 subs

$631/month

Weekly campaigns

<50,000 subs

$POA

Weekly campaigns

One-off/ad-hoc sends

Per email address: 0.075c
Per campaign send: $20

Example: 100 recipients × $0.075 = $7.50 + $20 campaign fee = $27.50 total

Why the recent rate increase? Stricter global compliance requirements (GDPR, Australia's Spam Act updates, DMARC/DKIM enforcement) now demand significantly more computing power per send. 

On-demand & platform support


Service Level Agreements

Platform support, incident response, performance reporting and change management - all under a structured agreement with defined response times, accountability and transparency.

Covers
  • Performance metrics

  • Response time SLAs

  • QA & testing

  • Reporting & docs

  • Data protection

  • Change management

Typical Usage
  • Small business: 10-15 hrs/month

  • Enterprise: 40-50 hrs/month

Typical Usage
  • Priced per engagement based on inclusions required

  • Monthly time usage reports included

  • Contact us to discuss your platform needs

The ID Digital Agency difference

You pay for quality.
We deliver loyalty.

 

  • Senior team. Full stop: Every person on your project has a minimum of 5 years' hands-on experience.

  • 100% in-house. Always: We never outsource. Your IP stays internal, your timelines are ours to control, and you'll never be waiting on a third party in a different timezone to unblock your project.

  • Turnaround times that don't need explaining: When you're VIP, you're not in a queue.

  • Relationships over transactions: Our longest clients have been with us for over a decade. That's not luck — it's what happens when your agency genuinely understands your business, cares about outcomes, and grows alongside you.

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